01 — The challenge
Return-to-origin on cash-on-delivery orders was eating into the store’s margins.
Impact report · IR-007 · Dropshipping
RTO down 25% with WhatsApp API automations
Automated WhatsApp order confirmations and nudges cut return-to-origin by a quarter.
Client G · Dropshipping
−25%RTO
with WhatsApp API automations
- WhatsApp API
- RTO Reduction
02 — What we did
- WhatsApp Business API flows to confirm orders and addresses automatically.
- Automated nudges ahead of delivery attempts.
- Follow-ups on failed deliveries before parcels were sent back.
03 — The result
−25%return-to-origin (RTO)
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